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4 OVERDRIVE DECEMBER 2009 Overdrive (ISSN 0030-7394) is published monthly and is a registered trademark of its publisher, Randall-Reilly Publishing Co. LLC., 3200 Rice Mine Road N.E., Tuscaloosa, AL 35406. Periodicals postage-paid at Tuscaloosa, AL, and at additional mailing offices. POSTMASTERS: Send address corrections to , P.O. Box 2189, Skokie, IL 60076-9951. All rights reserved. Reproduction in whole or in part without written permission is Overdrive prohibited. Copyright (c) 2009 Randall-Reilly Publishing Co. LLC. CHAIRMAN/PRESIDENT/CEO: Mike Reilly COO/VP: David Wright CFO/TREASURER: Shane Elmore EXECUTIVE VICE PRESIDENT: Brent Reilly SENIOR VP/ACQUISITIONS & BUSINESS DEVELOPMENT: Robert Lake SENIOR VP/EDITORIAL & RESEARCH: Linda Longton ART/PRODUCTION DIRECTOR: Tony Brock Sales and Editorial: (800) 633-5953 Editorial Fax: (205) 750-8070 Sales Fax: (205) 349-6359 Radio Fax: (205) 345-5695 Sales: elarson@rrpub.com OVERDRIVE BUSINESS STAFF SENIOR VP/TRUCKING: Jeff Mason GROUP PUBLISHER: Brad Holthaus EXECUTIVE DIRECTOR OF SALES: John Randle BRAND MANAGER: Emily Larson ACCOUNT EXECUTIVES: Rusty Barton, Tommy Belk, Richard Hinton, Brent Hutto, Steve Miller, Wes Turner, David Wilkinson ADVERTISING PRODUCTION MANAGER: Leah Robertson, Mary Springer OVERDRIVE BROADCASTING: Diana Davis ETRUCKER.COM: Rob Hoffman MEDIA CONTROLLER: Terry Browning CIRCULATION: Julie Puckett, Kelli Kitchens MARKETING: Cameron Sevier EVENTS: Linda Meaux OVERDRIVE EDITORIAL STAFF EDITORIAL DIRECTOR: Max Heine EXECUTIVE EDITOR, TRUCKING AND CONSTRUCTION: Jack Roberts SENIOR EDITORS, OWNER-DRIVER GROUP: Todd Dills, Max Kvidera EQUIPMENT EDITOR: John Baxter MANAGING EDITOR: Lucinda Coulter CONTRIBUTING EDITORS: Jill Dunn, Paul Hartley, Carolyn Magner, Bruce Smith ART DIRECTOR: Kenneth Stubbs GRAPHIC DESIGNER: Lyndsey Kone EDITORIAL ASSISTANT: Lanier Norville RESEARCH: Ginger Love EDITORIAL HONORS Only trucking magazine to win five Editorial Excellence Awards Three-time Magazine of the Year finalist plus 56 other awards. Five Jesse H. Neal Certificates of Merit Online Multi-media content What do photos, posters, coast-ers, calendars, mouse pads and T-shirts have in common? They all look great when sport-ing an image from Overdrive's Pride & Polish. You can find the perfect gift for any show truck afficionado and a big selection of images to choose from at BigRigPhotos.printroom.com. Take advantage of some great owner-operator advice by listening and viewing's recent webinars. They're available for free: Overdrive www.TruckerWebinars.com  HOW TO NEGOTIATE WITH BROKERS. columnist and radio host Kevin Rutherford tells you how to find critical market information and to ensure you get a fair rate.  REPAIR VS. REBUILD VS. REPLACE. Maintenance specialist John Dolce explains how to calculate the best option for dealing with a failing engine, component or truck.  HOW TO SURVIVE IN A DIFFICULT MARKET. Rutherford offers down-to-earth approaches to the challenges owner-operators face in a slow market. Easy listening Sign up for frequent e-mail or cell phone text updates on trucking news and other features from the Overdrive and Truckers News Twitter feeds. Go to twitter. com/over-driveupdate or twitter.com/ truckersnews and click to follow. This shot by Custom Rigs Editor Bruce W. Smith of Hank Hall's Vamanos, a 2004 Peterbilt 379, is among the dozens that can be purchased online. Subscription inquiries: For subscripton info call (800)517-4979 in the U.S., or (847)763-9610 outside the U.S. Rates for non-qualified subscriptions: US & possessions $34.97; Canada/Mexico & foreign $65.00, payable in U.S. dollars. Single copies are available for $6 US, $9 Canada/Mexico, and $12 foreign. Gifts that shine