Online
4 Overdrive april 2009 Online Multi-media content (ISSN 0030-7394) is published monthly and is a registered trademark of its publisher, Randall-Reilly Publishing Co. LLC., 3200 Rice Mine Road N.E., Tuscaloosa, AL 35406. Periodicals postage-paid at Tuscaloosa, AL, and at additional mail-ing offices. POSTMASTERS: Send address corrections to , P.O. Box 2189, Skokie, IL 60076-9951. All rights reserved. Reproduction in whole or in part without written permission is prohibited. Copyright (c) 2009 Randall-Reilly Publishing Co. LLC. CHAIRMAN/PRESIDENT/CEO: Mike Reilly COO/VP: David Wright CFO/TREASuRER: Shane Elmore EXECuTIVE VICE PRESIDENT: Brent Reilly SENIOR VP/ACQuISITIONS & BuSINESS DEVELOPMENT: Robert Lake VP/EDITORIAL: Linda Longton ART/PRODuCTION DIRECTOR: Tony Brock Sales and Editorial: (800) 633-5953 Editorial Fax: (205) 750-8070 Sales Fax: (205) 349-6359 Radio Fax: (205) 345-5695 Sales: elarson@rrpub.com Subscription inquiries: For subscripton info call (800)517-4979 in the u.S., or (847)763-9610 outside the u.S. Rates for non-qualified subscriptions: uS & possessions $34.97; Canada/Mexico & foreign $65.00, payable in u.S. dollars. Single copies are available for $6 uS, $9 Canada/Mexico, and $12 foreign. Overdrive business staff SENIOR VP/TRuCKING: Jeff Mason GROuP PuBLISHER: Brad Holthaus EXECuTIVE DIRECTOR OF SALES: John Randle BRAND MANAGER: Emily Larson ACCOuNT EXECuTIVES: Tommy Belk, Richard Hinton, Brent Hutto, Steve Miller, Wes Turner, David Wilkinson ADVERTISING PRODuCTION MANAGER: Leah Robertson, Mary Springer OVERDRIVE BROADCASTING: Diana Davis ETRuCKER.COM: Rob Hoffman MEDIA CONTROLLER: Terry Browning CIRCuLATION: Julie Puckett, Kelli Kitchens MARKETING: Cameron Sevier EVENTS: Linda Meaux Overdrive editOrial staff EDITORIAL DIRECTOR: Max Heine SENIOR EDITORS, OWNER-DRIVER GROuP: Todd Dills, Max Kvidera EQuIPMENT EDITOR: John Baxter MANAGING EDITOR: Lucinda Coulter CONTRIBuTING EDITORS: Jill Dunn, Paul Hartley, Carolyn Magner, Bruce Smith ART DIRECTOR: Kenneth Stubbs GRAPHIC DESIGNER: Lyndsey Kone EDITORIAL ASSISTANT: Ashley Vice RESEARCH: Ginger Love editOrial hOnOrs Only trucking magazine to win five Editorial Excellence Awards Three-time Magazine of the Year finalist plus 49 other awards. Five Jesse H. Neal Certificates of Merit Freebies from the e-Postman Visiting websites can be time-consuming, but you can have lots of key trucking information delivered straight to your e-mail inbox for a quick scan. Go to and choose among various free newslet-ter subscriptions, such as these: A weekly roundup of the key trucking stories that affect owner-operators. This daily newsletter, using information from ProMiles Online, features the latest in diesel prices by state, including state taxes and the ex-tax fuel price. You can view each month's issue, in the same attractive design as the printed version, by subscribing to the digi-tal version at . Last month's Mid-America Trucking Show generated plenty of interest, including engine makers' competing claims regard-ing 2010 technology. You can catch the best of the show from your computer: To read all the news in one place, go to , click on Trucking Headlines, and look for Mid-America Show roundup. There's no shortage of luscious trucks from the Overdrive Pride & Polish event. See beauty shots of the winners at . You probably haven't participated in a webinar, but there's nothing to it and plenty to gain from it. Mark your calendar for 8 p.m., April 22, when will present its first online seminar with Kevin Rutherford, our Dollars & Sense columnist and long-time presenter at Partners in Business seminars. Rutherford, also host of ATBS Trucking Business & Beyond on Sirius XM Radio, will explain How to Survive in a Difficult Market. It will cover: Knowing your numbers Controlling your costs Doing what others won't do Re-evaluating everything, including your lifestyle Check to register and get more information on how to listen to the webinar and send questions to Rutherford. It rhymes with seminar Show me show news and show trucks